HUNGRY FOR FASHION

Once upon a time there lived a fat "B"

fat  "B"  was a fashion animal

"B" has been hungry for fashion since It was still eating happy meals

fat "B" liked chocolate a lot  (and this was one of the reasons why it was fat)

but even more than chocolate it liked brands

brands were like soul food

one day "B"realised that this soulfood fed it more than chocolate or

hamburgers and naturally started getting slimer as soulfood has no calories

By  that time It has already become a total fashion addict

as the consequence, It got a new shape and now was a hip brand gal

made friends with some other hip gals and lived happily ever after.

THE  END

HUNGRY FOR FASHION  is a typographical book based on fashion branding

that I made back in spring 2008

the main idea of which is the triple meaning of the phrase:

HUNGRY FOR FASHION -  spending all of your time feeding yourself with fashion images, shops etc

HUNGRY FOR FASHION -  spending your time not eating that you could fit into that hot hot dress

HUNGRY FOR FASHION -  spending all the money on clothes which results having no money for food left

So basically It shows several point of views - It doesn't say that It is good or bad starving for fashion or being addicted to it. It's just about this phenomenom  itself.  And most importantly tryimg to bring some humor into it.